Getting your home prepped to sell looks a little different as we adhere to social distancing and “Safer At Home” guidelines from Tennessee Governor Bill Lee. While real estate is still considered an essential service, we are heavily leaning on digital technology to help us get the job done. Kim Pearse, owner of The Staging Consultant, joined me to talk about helping sellers prep for hitting the market, so they can still score top dollar in this COVID-19 market.
When it comes to selling, now more than ever it is critical your photos and virtual tour video stand out as people have extra time on their hands to scroll social media and other home sites looking for their next dream home. Did you know, according to the National Association of Realtors, 93% of people will start their home search online? And 67% of people will walk through a home they toured online. That means if your photos and videos aren’t capturing their attention, they are on to the next one.
In order to help your photos stand out from the competition, staging is a critical piece of the puzzle. Research shows staging helps a home sell quicker and for more money. That’s why I always offer clients a complimentary staging consultation to ensure their home looks top notch for professional photos and videos. Staging helps direct buyer’s attention to the selling features of your home.
Of course, as we are all staying at home, staging consultations have had to go virtual. Kim and I talk about:
- How she goes about her virtual staging consultations
- How to help sellers prep their home
- Money rooms
- Money closets
- Safely selling during COVID-19
As always if you ever have questions about selling, please don’t hesitate to reach out. You can learn more about the use of the Matterport camera for virtual home tours here.