Why You Need An Agent Who Specializes In Digital Marketing

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When it comes to selling your Nashville home, it’s important to have an agent who specializes in digital marketing. While Nashville is a hot market, you still need to make sure your home stands apart online or else your are losing buyers to your competition. Having an extensive online presence is the key to selling your home quicker and for the best terms.

Did you know?

  • 99% of buyers are shopping for their home online*

That means when it comes to selling your home, you need an agent who can specialize in making sure that your home has a massive online presence, so it is seen by as many potential buyers has possible. If buyers are shopping online, you need to make sure your home is showing up in the ways they are looking.

Did you know?

  • 77% of buyers shopping for their home on social media*

You need an agent who knows how to properly expose your home on social media. It’s far more than just posted on a business Facebook page or sharing on some social media groups that have low engagement. You need an agent who knows how to properly distribute your home online to get your maximum exposure.

Did you know?

  • 91% of buyers use a mobile device in their home search*

This is important to know because you need an agent know is skilled at marketing your home in ways that are mobile-friendly.

Did you know?

  • 67% of buyers will walk through a home they toured online*

You need to capture the attention of a buyer online in order to get them through your door. If your photos and online presence isn’t peaking their interest, chances are they aren’t going to walk through your door. On average, you have 2-3 pictures to grab their attention before they are on to the next home.

Did you know?

  • 50% of home buyers found their home online*

That is more than any other search method including

  1. a real estate agent doing a search – 28%*
  2. a yard sign – 7%*
  3. a friend or relative – 6%*
  4. home builder – 4%*
  5. directly new the seller – 2%*

Properly marketing your Nashville home the way it needs to be marketed is essential. Putting the home on the MLS and doing an open house are just not enough. Your home deserves maximum exposure. I need to expose your home to everybody around. I do this by thinking outside of the box and using a highly competitive digital marketing strategy. I focus on innovation, technology, video, social media, and so much more. It takes continuous research and education on all the new and innovative ways to market your home as it should be marketed in the 21st century. 

Want To Sell? How You Make Your Home Stand Apart!

**National Association of Realtors Home Buyer & Seller Report 2018

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